With a mission to bring buildings from vision to physical reality at speed, award-winning architecture firm SHoP Architects is among the first in the industry to embrace real-time 3D digital twins. And with results ranging from reduced costs to quick decision-making with project stakeholders, their endeavor is already paying off.
Working with JDS Development Group, a real estate development, construction, and acquisition firm, SHoP Architects is leveraging Unity to develop its real-time building information modeling (BIM) application for one of its signature projects: The Brooklyn Tower, a 93-story skyscraper in New York. The application, known as the SHoP Portal Immersive Suite, makes it possible for internal teams, clients, and stakeholders to view associated documents and information based on BIM data.
By pulling the Brooklyn Tower model into the portal app, stakeholders can look at renderings and live construction details. At the same time, technicians on the ground can overlay SHoP’s designs in augmented reality (AR) on top of the ongoing construction project, while building owners review this data for more efficient and economical management.
“The biggest challenge in construction with cost savings is time, and lost time. With real-time data, we can make decisions faster with every single partner on the project, whether that is with our communications team, marketing team, engineers, or facade consultants. Real-time data is power.” – Marci Clark, PhD, Managing Director, Strategy and Development, JDS Development Group
Source: Unity Technologies Blog