After working closely with Unity to build innovative real-time 3D experiences in its research prototype vehicles, the OEM is now securing its leadership in car software with Unity to power its infotainment system across all Mercedes-Benz AG product lines.

Mercedes-Benz AG’s developers will use Unity Industrial Collection to create the UI/UX for the entire digital cockpit, including the instrument cluster and media and passenger displays. Unity was chosen following a rigorous, comprehensive evaluation process against competing real-time 3D and HMI development solutions. 

Unity delivers stunning graphics and interactivity with speed and performance. Because Unity enables “what you see is what you get” (WYSIWYG) development, Mercedes-Benz’s HMI design group can create visually compelling, highly interactive concepts and designs knowing they will appear and perform as they would in embedded targets.

Unity’s leadership in real-time 3D development will help power intuitive and visually engaging experiences – from 3D avatars that serve as “digital butlers” and 3D maps for richer navigation, to augmented reality (AR)-enhanced experiences and AI that adjusts vehicle settings and behaviors to user habits and preferences.

Source: Unity Technologies Blog

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